“The onset of Live Tinted began when our founder, Deepica Mutyala, went viral with her red lipstick hack video. This video ignited Deepica’s career in beauty, and showed that we all have more in common than we realize. This led to an ever growing digital community focused on inclusive, diverse beauty. The community helps shape a storytelling platform focused on underrepresented people in beauty, and their journeys with culture and identity.”
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